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A black T-shirt with a large blue and green graphic and text on the back saying "Practice Wishful Thinking"
A woman with dark hair wearing black T-shirt with a square graphic and text on the front, and a small white emblem on the lower right side.
A woman with long dark hair wearing black T-shirt with a large blue and green graphic and text on the back saying "Practice Wishful Thinking"
A black T-shirt with a square graphic and text on the front, and a small white emblem on the lower right side.
A man with long dark hair wearing a black T-shirt with a square graphic and text on the front, and a small white emblem on the lower right side.
A man with long dark hair wearing black T-shirt with a large blue and green graphic and text on the back saying "Practice Wishful Thinking"
A black T-shirt with a large blue and green graphic and text on the back saying "Practice Wishful Thinking"
A woman with dark hair wearing black T-shirt with a square graphic and text on the front, and a small white emblem on the lower right side.
A woman with long dark hair wearing black T-shirt with a large blue and green graphic and text on the back saying "Practice Wishful Thinking"
A black T-shirt with a square graphic and text on the front, and a small white emblem on the lower right side.
A man with long dark hair wearing a black T-shirt with a square graphic and text on the front, and a small white emblem on the lower right side.
A man with long dark hair wearing black T-shirt with a large blue and green graphic and text on the back saying "Practice Wishful Thinking"

Practice Wishful Thinking

Organic Cotton, On Demand, For Dérive
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Repurposing imagery from Guy Debord’s collaboration with Asger Jorn published in Mémoires. While “practice wishful thinking” may be a common phrase, here we seek to reawaken its radical potential as a reminder that our everyday lives can be important sites of change— not only as we seek experiences outside of the “society of the spectacle”— but as we continue to imagine a better world.  It aligns perfectly with our other favorite situationist slogan, “Be realistic: demand the impossible!” 

For more suggestions on how to adopt liberatory Situationist practices, check out the article on our blog.

Profits from this capsule will be gifted to artists advancing the situationist project. Designed by Aika Cherdabayeva with additional Art Direction from Stefan Kjartansson.

  • Premium 100% organic cotton single jersey
  • 180gsm
  • Signature soft-hand feel
  • 2-needle 6mm durable top stitching
  • Fabric washed
  • Vegan, Oeko-Tex and Fairwear Foundation certified
  • ATTENTION: Please read carefully, as we are unable to refund made-on-demand items. For more info see FAQ
  • Unisex, relaxed fit, but runs small
  • EUROPEAN sizing. Americans size up
  • Lyly is 167cm/5’4 and 45kg/100lbs and wears size S 
  • Max is 181cm/5’9 & 70kg/155lbs and wears an L
  • Sleeve hem and bottom hem with wide double-needle topstitch
  • Do not tumble dry unless you want it to shrink
  • Do not dry-clean
  • Wash at 30°
  • Bleaching no
  • Ironing 110°